Sometimes dreams you never had come to you anyway!

jo lay– Jo Lay, Relocation Director

I started my relocation career years ago just by accident.  I worked as a Human Resource Director and managed the marketing department of a publishing company that was being sold.  I was so tired of letting staff go during a horrible situation.  I loved working with people, but did not want to constantly be the bearer of bad news. Read More Continues to Grow with a Focus on SEO

light_derek– Derek Light, eMarketing Manager

2012 was a great year for!  With sharp focus on SEO and an increasing interest in real estate from consumers our site continued to grow.

Let’s take a look at the numbers:

  • Over 6.8 million visits, up over 62% from last year
  • Over 42 million page views, up nearly 30% over 2011
  • Visitors from 201 countries
  • Mobile traffic was up 292% and accounted for more than 20% of all visits
  • The iPad and iPhone accounted for 69% of the mobile visits

2013 will bring continued focus on SEO, the mobile experience and we’ll introduce HomeBase intouch to enhance our visitors’ experience.

Play, Learn & Explore in The Real Estate Office at the Betty Brinn Children’s Museum in Downtown Milwaukee

Betty Brinn2Judy Hearst, Regional Vice President

“What do you want to be when you grow up?” It’s a question eternally asked of small children everywhere. The usual responses might be fireman, ballerina, or baseball player; have you ever thought a child might reply with “real estate agent?”

Well, after spending time playing and in The Real Estate Office, an exciting exhibit that’s back at the Betty Brinn Children’s Museum a child may just add real estate agent to their list. Read More

Coldwell Banker Goes Hollywood

Image Courtesy of Flickr User cliff1066

Image Courtesy of Flickr User cliff1066

– Courtesy of Coldwell Banker Blue Matter

With a home buying and selling market that continues to improve, we’ve decided to up the stakes in 2013 by placing the Coldwell Banker brand message in some of America’s most buzzworthy programs. Our aggressive new strategy is aimed at building momentum before the spring home buying season, catching both sellers and buyers right when they’re at the start of the decision making process. Read More

Home Prices Up 4.5%

greenwood_dickSM– Dick Greenwood, Director, Builder Marketing

2012 is over and the best one can determine is that home prices increased 4.5% on average nationally. I know some people will say 4.5% appreciation is not outstanding—they are right, however and it’s a big however, 4.5% appreciation is great news. Let’s look at it in a few different ways. Read More

Trends to Watch in 2013

greenwood_dickSM– Dick Greenwood, Director, Builder Marketing

After five years and over 16 million foreclosures since the 2008 housing crash, the housing market has turned positive. National home prices have increased for eight straight months and in some markets, 57% of the homes for sale have attracted multiple offers. Does this mean 2013 will yield a positive housing market? Here are the trends I see for 2013 in the real estate market: Read More