Single Property Websites from Homefinder

– Chris Haran, Director of Strategic Planning and Initiatives

We’ve talked about Single Property Websites from Homefinder before, but as we go into the fall season and then business planning after that, it’s always good to get a refresher. A Single Property Website is dedicated to one listing, and it includes property information from ColdwellBankerOnline.com that is updated on a daily basis. For Coldwell Banker agents, they are only $10 for a year (and that will also enhance your properties on ChicagoTribune and Homefinder.com for a year from purchase as well)! Let’s take a look at some numbers around these websites.

Did you know…

…that there are over 530 agents who have purchased a single property website?
…that there are almost 2800 websites purchased, but only 1600 have been activated?
…that total contacts and leads are up 31% year over year through the Single Property Website Program, with over 9000 leads being generated?
…that phone leads are up almost 500% year over year?

If you haven’t already, make sure you order your Single Property Website for only $10 now. This may be one of the easiest ways to help out your listing clients.

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